We’ve reinvented the way people think about high-end car ownership and replaced it with a whole new concept. Instead of purchasing a high-end car, an annual subscription gives members use of a collection of the world’s best vehicles. You’re no longer shackled with single-car ownership because now you can have them all for less than the cost of owning a single car.

HOC is a dream garage coursing with horsepower. We select the most impressive and desirable cars on sale to bring to our members. The variety will keep even the most seasoned enthusiast satisfied, V8s V10s, Turbos, Superchargers...it's all here. Members have such an amazing selection of vehicles it might actually be challenging to pick which one to drive next.